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VIDEO: The KingFisher Shad Competition Is On — This Is How To Win

How to WIN the KINGFISHER SHAD Competition featuring MYDO Silver Bullet Baitswimmers #shad #fishing

The KingFisher Shad Competition Is On — This Is How To Win

The KingFisher Shad Competition Is On — This Is How To Win: The biggest shad showdown in decades has officially kicked off — The KingFisher Shad Competition is live across KZN, with R75,000 in cash and a mountain of tackle prizes up for grabs. From Durban’s piers to the South Coast’s wild gullies, anglers are locked in, and the bite is heating up.

The shad bite has been slow due to the increased sardine activity, but now that the sards are evidently scattering and dispersing, the shad will move in shallow. Just like they did this week at Coffee Bay and Port St Johns where the shad fishing is back to normal there] now that the sardines have swim right past.

Enjoy the gallery of recent shad catches and what we can all be looking forward to…

But when the bait’s scarce or the bite goes quiet, it’s not just about luck — it’s about movement. That’s where your bait strategy becomes the game-changer.

Moving Baits: The Secret Sauce for Big Shad

The MYDO Baitswimmer Silver Bullet Number Two rigged with a strip bait and pulled with a faster retrieve WILL put you in the game to win the KINGFISHER Shad competition this year.
The MYDO Baitswimmer Silver Bullet Number Two rigged with a strip bait and pulled with a faster retrieve WILL put you in the game to win the KINGFISHER Shad competition this year.

When shad are shy or scattered, you need to troll your bait like it’s alive. This is how you can also cover ground and locate the shoals. And then capitalise on the highly effective moving bait strategy (image at left shows a MYDO Baitswimmer Silver Bullet 2 Ounce being pulled at a natural swimming speed).

Big shad are aggressive and will take a moving bait over anything that just lies in the water. The traditional style of shad fishing is outdated and has not evolved with technology. These days, we have super-light rods and reels, spooled with casting braid that makes shad fishing an absolute delight. For the whole family. And you won’t look like those old guys striking and striking in vain all day long! Using up so much bait!

Here’s how to build and fish a finger bait rig that mimics real baitfish motion and triggers more strikes:

Bait Construction

  • Start at the single hook, extend to the back treble.
  • Use sardine fillet, flavoured with cracker shrimp, with a squid core for shape and longevity.
  • Cotton the sardine fillet with the juice facing outwards — scent trail is everything.
  • Mixed bait = mixed signals = more bites.
Sardine bait up with the MYDO Shad Trace
Sardine bait up with the MYDO Shad Trace

The double hook rigs are meant for bigger baits (whole sardine). They are, however, adjustable to take a half-sardine bait too.

The most important thing is to have that sharp little treble right in the back of the bait. Hook points slightly proud of the bait too.

Here is the adjustable double-dropper trace meant for a bigger bait…

MYDO Telescopic Couta Trace Number One
MYDO Telescopic Shad Trace Number One for half or whole sardine baits. The back hook slides up and down for the ultimate fit.

These rigs are not for targeting shad only. We have caught blacktail and kob fishing like this…

Koblet on MYDO Silver Bullet Baitswimmer w Sardine Fillet
Koblet on MYDO Silver Bullet Baitswimmer w Sardine Fillet

Reading the Water

  • On beaches or easy rocks, visualize the scene in front of you in 3D: find the gutter, pop the baited MYDO onto the sand, and work it down into the strike zone.
  • Maintain a steady pace, adjusting speed periodically to mimic different prey.
  • No need to strike hard — the back treble hooks the fish itself. Switch to a single if the bite gets wild.

Cast, Walk, Cover Ground

On longer beaches like the Sandspit or Ifafa (both hotspots for big shad), you will need to spend some time on your own determining where the fish are feeding.

  • Walk with the prevailing current, gather intel, and fish dynamically.
  • You’re not just casting — you’re trolling from the shore.

When the Bite Is On — Go Big

If the shad are smashing baitballs and you need to out-throw the crowd:

  • Load up the 2-ounce MYDO, add a whole sardine, and cast with 3 ounces of power.
  • Use a top bung to keep the bait off the rocks and keep the bait intact.
  • This rig flies over the horizon and lands right on the other side of the traffic.

Wind, Distance & Reef Tactics

  • Middle-sized MYDOs are perfect for light onshore wind or when you need extra reach.
  • Small MYDOs can get blown off course — use them when conditions are calm.
  • In gulleys and shallow reefs, rig a top bung at the swivel to troll over the rocks, not into them.

How to WIN the KINGFISHER SHAD Competition featuring MYDO Silver Bullet Baitswimmers #shad #fishing okay welcome back to MYDO Tackle Talk we talking about the SHAD fishing competition put on by KingFisher this year what fun eh biggest competition for decades it turns out and 75,000 bucks is up for grabs for first prize plus a whole mountain of fishing tackle as you would expect from people like Kingfisher right it’s province wide all over the place and we’re gonna talk about catching these big shad my first advice would be to join the SARDINE NEWS HOTLINE it does cost 59 bucks a month but you get to be in the thick of it and that kind of news we don’t dispel out to the public until way after the fact but to the HOTLINE members that’s where the news comes in HOT alright um I’m gonna talk to you about catching Big Shad because Big Shad likes to go mad after a moving bait you can put your big sardine out there and let it sit there on the reef and wait and wait you can it washes around and then something will might bite it but as soon as you move that bait like when you winding in or or like on the camera here look at this see that the shad are just milling about that bait they’re not even looking at it but the minute it moves they just go wild like this it’s crazy and the bigger shad being more aggressive more voracious and and more everything are the most aggressive so they’re all gonna get if you want to catch a big shed use a moving bait it’s quite simple the shad bigger shad take a spoon you know it’s like they’re more aggressive they go faster and they want a moving bait now I’m gonna tell you how to make a finger or pencil bait but I call it a finger bait’cause it’s about the size of your finger that goes on a smaller MYDO Bait Swimmer silver bullets shad trace that is what you cast when it’s really good weather and the offshore’s blowing it was all very nice and the sea’s quite flat but you’re trying to find the shad you start with this little thing and you just have to throw it out and let it go into the water column as you’ve imagined in 3D what the gutter looks like and then get it down the gutter and patrol the whole water column until you find some bites you’re normally just gonna hook up with this lure because that treble at the back and that’s a moving bait you don’t miss you just don’t miss and by the way these things catch all kinds of fish they don’t just catch shad I caught a kob and a blacktail and ugh we’ve been having so much fun with these things anyway so the bait fits on here and off you go put the wrong way around the bait fits on there and off you go with the front hook you just put a nice fillet on here the nicest fillet that you can cut wrap it from the very beginning of the hook all the way over here and uh make sure the back hook is just sticking out a little bit all these things are proud and then off you go um this is how you cover ground you just keep walking and throwing with the current and if you got a nice Long Beach like Mtwalume or Ifafa or Sandspit or whatever and you want to find out where the fish are cause they move up and down I promise that’s how it works but you as you walk you’ll pick up clues and you’ll start seeing they could be here they could be here excuse me alright so if however the sea gets a bit inclement and the onshore comes up you’re going to have to go up and notch to a 1 ounce luckily there is a half ounce a 1 ounce and even a 2 ounce now the 2 ounce is a monster it’s a real cool thing it’s for when the crowd is on your back and there’s a casting and the roads are cracking and all that stuff and you need to get a away from the from the traffic away from the marine traffic put this thing on here tie a big sardine on tie it on nicely and launch it over the horizon at 2 ounces plus a sardine you’re nearly on 3 ounces you gotta give it all the 3 ounces of power that you can and you’re gonna get over the back line and past the past the let’s just say the riff raff um alright I think that’s about it there’s the three different things the three different sizes in the in the shad pack you get two big ones and two small ones ready um don’t forget to subscribe the hotline is open like I told you earlier you can uh sign up but you’re a like and a subscribe is all we really need to keep this show going thank you very much for watching and we’ll catch you in the next segment Ciao Ciao

Sardines and Sighting Maps

Check out our annual Sardine Run Map! It also features good catches, marine sightings and boating incidents.

Download our app to your phone or device, accept notifications, and you will never miss a single sardine.

Here are the links to existing and past Sardine Sighting Maps…

2025 Sardine Map

2024 Sardine Map

2023 Sardine Map

2022 Sardine Map

2021 Sardine Map

Channels

Brucifire Surf Retorts – highly entertaining  surf reporting

Master Watermen – news from way down deep

The Sardine News – neva miss a single  sardine

FishBazaruto – 1000 pounds plus

MYDO Tackle Talk – highly technical  sport fishing

Surf Launching Southern Africa – getting out there safely

Water Woes – complain about your municipality

Websites

umzimkulu.co.za – self-catering right on the Umzimkulu River
umzimkuluadrenalin.co.za –  will get you right out and onto the edge
thesardine.co.za – never miss a single sardine
masterwatermen.co.za – news from under water
fishbazaruto.com – dreams
brucifire.co.za – surf retorts

Subscribe to our Friday Late News Edition…

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5 EPIC Fishing Battles From This Past Week

Henry Giant Kob In Christmas Bay Sheffield Beach

5 EPIC Fishing Battles From This Past Week

5 EPIC Fishing Battles From This Past Week: enjoy the picture show…! (Oh Brother, Where Art Thou)

good morning welcome back sardine news okay
we’re gonna try something different here today
we’ve got a lot of fish around
a lot of fish
and we’re gonna get to see five fights here
mainly at the Block in Port Shepstone
and also one in Christmas Bay
up in Sheffield on Ballito side
but what fun to watch these guys
some of them get away most of them get caught
let’s dive right in and join Alan at the block
another guy on here
also we think it’s a Garrick it’s the third one now
in about half an hour
so let’s pull up with Garrick here at the mo
still on still playing it
I think you had bait
what you had bait on there or what sardine
spoon okay
picked him up on spoon
still playing it
it’s a big guy there playing
nice nice
why we that side why we right so not coming here right
come around with him
Drei link Außen ja Bitte
hey vaai for ot sharp here he’s hooked on the gill
vaai sharp its hooked on the gill go quickly
gaff him gaff him
gaff him gaff him
whoa
well done well done
well done what’s your name
Naren right Naren
Naren thanks Naren well done
hey shot Allen for always being on the spot like that
and Naren that’s a beautiful fish
well done not to be outdone
here comes Deez next
this is gonna be quite a long session over here
there’s two fish coming up which one gets away
now there’s a guy onto a nice fish here
fishing in the front
Ous are saying a Garrick
but he wasn’t using a lure
is it Dees it looks like Dees huh
hey what you got there Dees Dees
what you got
what you got
Garrick
what is it
Garrick
nice fish
hey that rock in front there
that’s a gotta get it past that
what bait you using Dees sardine 4/09
still on here
that’s a tricky part
this is a tricky part
get it over that rock
there we go he’s got it past
guys got a problem this side
if it goes over that rock
trying to get it away from that rock huh
going over that rock
AIBO…came off
cut him off over the rock
unlucky
he’s still on here
now the trick is to get it over that rock
and before this goes beyond this rock here
you’ll see he’s coming
starting to bring it in
out here
that rock
that’s probably why they are swinging around that
hes kind of got it past that rock
Deez
Nice Garrick Hey
so coming this way coming back coming back
coming this way
hey nice work
Dee’s that’s a great funny
now you can see in the background behind Dee’s
that’s his wife watch that lady
now there’s another fish came out on a on a spoon here
very good very nice fishing that morning
not sure how many came out all together
but then we’re going to check on Dee’s wife
and see what she caught the other morning
other evening I think it was
yes yes yes
hey what fun hey
well done Zahira that’s a beautiful fish
right now we’re going to Christmas Bay to visit Henry
our latest contributor to the Sardine Hotline
and check what he caught
muck big kingie or something
come on
oh it’s just sitting
okay still on yet oh gosh
I don’t know what it is solid son oh oh
hey what a fish Henry Sheesis
man thank you and it’s so very nice to have you
as our North Coast correspondent for the Sardine News
right we’ve got one more fish to go you might have seen this one before if
Evert at Margate Pier about a week
ago don’t forget to like and subscribe and if you join this channel
you would have seen all these videos long time ago Ciao

Sardines and Sighting Maps

Check out our annual Sardine Run Map! Download our app to your phone or device, accept notifications, and you will never miss a single  sardine.

Here are the links to existing and past  Sardine Sighting Maps…

2025 Sardine Map

2024 Sardine Map

2023 Sardine Map

2022 Sardine Map

2021 Sardine Map

Channels

Brucifire Surf Retorts – highly entertaining  surf reporting

Master Watermen – news from way down deep

The Sardine News – neva miss a single  sardine

FishBazaruto – 1000 pounds plus

MYDO Tackle Talk – highly technical  sport fishing

Surf Launching Southern Africa – getting out there safely

Water Woes – complain about your municipality

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The Sardine News and Windy.com

The Sardine News and Windy.com

The Sardine News and Windy.com: Good morning and thank you for checking in with us. Ok, conditions first – the conditions analysis goes out nice and early each day. Published on The Sardine News website. And into that will go the news as the day unfolds.

Starting with today! And Adam’s

On a scale of one to ten, today is an 11 plus. The ocean is big and glassy, painted smooth by a brisk and crisp offshore wind. That will blow right through this low tide and into mid-morning. Where it might hang about or swing gently onshore, as is predicted. High tide after lunch.

Talking of predictions, we have struck a deal with Windy.com that allows us to use their fantastic visualisations for our reports! Head on over to https://windy.com if you are ever uncertain of the weather. Hit the play button at the bottom left and watch as your future is revealed. Better than a crystal ball!

From the Windy.com animation, you can see the two cold fronts that we are in the middle of. That next one is only due mid-next week.

Surf

The SSW swell at 14 seconds will be fantastic at certain spots up and down the coast. Durban town looks a bit flat today. The Tweni 2’s surfing contest at Umtentweni is staged for tomorrow down the south coast, and the surf is going to be perfect down there!

A rising barometer at 1030 means east conditions on their way. Afternoon onshores are an everyday thing now. Luckily, the ocean recovers from the chop overnight.

Fish

Except for the lack of shad in KZN, the fishing is excellent. Luckily, this recent cold front might excite them shad all into the same sardine fever that has gotten hold of us.

Garrick and kingfish have been grabbing the headlines, along with medium to small sized koblets. Out at sea, couta is the name of the game. The recent UKFC kayak on the north coast of KZN event had phenomenal catches with a dozen fish around or over 20 kgs. Get your MYDOs in the Sardine News tackle store online.

Currents

And finally the Agulhas current…is screaming and we can clearly see how the counter current carrying the sardines has crept so far up into the Transkei. And is literally cut off now. We can see the Natal Pulse dynamic in full swing as the continental shelf diverts the Agulhas into a literal whirlpool.

Sardines and Sightings

Join the Sardine News HOTLINE
Join the Sardine News HOTLINE

Join the Sardine News HOTLINE for 2025 and Neva Miss a Single Sardine! We first upload to YouTube, and then progressively up to the rest of the social platforms (Facey, X, etc) as the bandwidth allows.

CLICK HERE TO JOIN as a Member on YouTube, and receive all these perks too…

Member of WhatsApp Sardine News HOTLINE, access to restricted content on thesardine.co.za, LIVE Broadcasts from the Beach during the sardine run. And direct contact with the Sardine Spy network team.

You can also get around the season in a real fun way by checking out our annual Sardine Run Maps. This is a real groovy way to follow the progress of the sardines each year.

You can even download our app to your phone or device, accept notifications, and you will never miss a single sardine.

Here are the links to existing and past  Sardine Sighting Maps…

2025 Sardine Map

2024 Sardine Map

2023 Sardine Map

2022 Sardine Map

2021 Sardine Map

Channels

Brucifire Surf Retorts – highly entertaining  surf reporting

Master Watermen – news from way down deep

The Sardine News – neva miss a single  sardine

FishBazaruto – 1000 pounds plus

MYDO Tackle Talk – highly technical  sport fishing

Surf Launching Southern Africa – getting out there safely

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BIG West Coming Early In The Morning

BIG West Coming by The Bear

BIG West Coming Early In The Morning

BIG West Coming Early In The Morning: The Bear, with the golden voice, describes today’s conditions and the imminent arrival of a BIG old west wind and an almost serious cold front.

“Quick weather update from the Bear Saturday midday
aye was looking very messy
two and a half m 2.3 m swell this morning
hell but yoh that’s drop towards the high tide now
we’re about 2 hours off high tide
have a good full moon tomorrow springs on Monday hey
east is blowing very light at the moment
less than 10 knots oh
and off umhlanga
the blue water’s pulled in also off Westbrook
it’s not quite inshore yet
but looking lovely and purple out deeper by the ships
eh
Scottburgh
it was looking very messy this morning so big swell
low wave period still low wave period
but it’s dropped to 1.6 meters at 6 seconds hey
straight off uh Scottburgh Point
you can see nice purple water out there by the shoal
probably game on out there today currents dropped
it’s going slightly offshore at the moment
at half a knot uh
sea temps 24.58 degrees on the shoal hey
aweh aweh so yeah things are coming right
that west is gonna come through early
bells at 25 knots 3:00 tomorrow morning
get your game on this afternoon
don’t forget to like and subscribe please
to the channel and also join the membership
so you can become part of the 2025 Sardine Hotline
as always dive safe and cold beers from the Bear”

Sardines and Sightings

Join the Sardine News HOTLINE for 2025 and Neva Miss a Single Sardine! We first upload to YouTube, and then progressively up to the rest of the social platforms (Facey, X, etc) as the bandwidth allows.

CLICK HERE TO JOIN as a Member on YouTube, and receive all these perks too…

Member of WhatsApp Sardine News HOTLINE, access to restricted content on thesardine.co.za, LIVE Broadcasts from the Beach during the sardine run. And direct contact with the Sardine Spy network team.

You can also get around the season in a real fun way by checking out our annual Sardine Run Maps. This is a real groovy way to follow the progress of the sardines each year.

You can even download our app to your phone or device, accept notifications, and you will never miss a single sardine.

Here are the links to existing and past  Sardine Sighting Maps…

2025 Sardine Map

2024 Sardine Map

2023 Sardine Map

2022 Sardine Map

2021 Sardine Map

Channels

Brucifire Surf Retorts – highly entertaining  surf reporting

Master Watermen – news from way down deep

The Sardine News – neva miss a single  sardine

FishBazaruto – 1000 pounds plus

MYDO Tackle Talk – highly technical  sport fishing

Surf Launching Southern Africa – getting out there safely

Water Woes – log your municipality’s transgressions here

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The Sardine News Monthly 31 March 2025

Umkomaas Brown Water Plume 27 March 2025

The Sardine News Monthly 31 March 2025

The Sardine News Monthly 31 March 2025: what a month March has been. For ducks. And barrels. For the rest of us it has been pure endurance to get through to the blue water. We did have a few clean surfs and some fish were caught and speared but the brown water plumes of the ANC’s sewage has kept most of us at bay.

Here is today’s video report…

NSRI

These guys have been busy as ever, rescuing people and saving lives. Imagine what would happen without them? However their invaluable efforts can only reach so far. And way too many people are drowning due to basic ignorance. Ignorance as to how dangerous the ocean and rivers can be at times.

The lives lost this March are a stark reminder that our government is totally useless at providing even basic protection to its people. Signage at the relevant hot spots are surely something a municipality would be deemed responsible for?

NSRI Pink Buoy Project
NSRI Pink Buoy Project

In the meantime, the NSRI fill a huge gap left by coastal municipalities by being on alert 24/7 and even placing pink torpedo buoys at dangerous places like Port Sheptone River Mouth – where nobody should ever be allowed to even stick a toe in.

‘Duty to Warn’

Aside from the torrents of water and the Zambezi sharks, the ecoli is ready and waiting. Freshly delivered by the failed municipalities here in Port Sheptone (UGU and RNM) and upriver like Harding (where their sewerage system has been pumping raw sewage into the river for a decade or more now).

The law ‘Duty to Warn’ must surely apply to the municipalities that pollute the place in the first place. Warning signs should be posted all over KZN’s beaches and rivers. When the ecoli is running down the rivers and into the sea.

(For tourists reading this, all is not lost. When the last floods are washed away and the rains dry up, we are left in paradise. )

The floods have come down strong over this last wet season and most of the sewage and gunk has been flushed down the proverbial toilet (South Africa is a toilet these days, really) and into the sea by now. Then it’s dry season and the good times prevail right through the sardine season. Into September and beyond. All this time, though, the dams and rivers are filled daily with millions of tonnes of sewage from all our failed municipalities (ANC), and the cycle repeats when the wet season starts again, just in time for December holidays and our tourists. Many of whom get sick from the poisonous water. At the expense of our tourism industry and our health. 14 Surfers got sick after surfing the tantalising, perfect waves in Durban this month.

WOWser

The WOW Flying School team in Scottburgh have been wowing us completely away with their super video footage and pilot commentary. We look forward to each and every instalment we can get from the WOW guys. Please visit their website at https://wowflight.co.za.

And if you haven’t already seen it, here is their recent epic coverage of the flood plumes between Umkomaas and Scottburgh.

Brewed Awakening

For that lovely aroma and taste in the morning, pop down to the Scotties car park. Where you can find the Brewed Awakening Coffee Shop. The shop is mobile and does not stay there all day long. So the early bird catches the worm. A big thanks to the Brewed Awakening for the awesome time-lapse and pan clips that we featured in some of our reports this March too.

MYDO

MYDO Lures introduced the IGFA version of their infamous MYDO Baitswimmer range. The new head has a pin with which to insert the bait on and keep it swimming perfectly.

MYDO IGFA Baitswimmer 3 Ounce
MYDO IGFA Baitswimmer 3 Ounce

MYDO has recently introduced a special on their Shad Pack. You now get three shad traces in the R100 packs. Deliver via Pudo is an extra R30, so R130 and you are in the game. This rig will up your hookup and strike ratio immensely as you are abe to present a moving bait at the exact right depth and with a swimming action. When cut right, this rig also gets you 8 baits from a single sardine. The following diagram shows the cuts. It says 4, but if you split each cut to its fillets, you can double to 8 baits per sardine.

And it’s not just shad that take these juiced up traces, you be surprised what else jumps on these moving baits. All kinds of fish. We have caught blacktail, kob, pompano, kingfish, wrasse and others fishing like this. You just have to cast out as far as you can (use your bass rig or estuary rig with casting braid). Allow the rig to sink to about halfway down to the bottom(where the shad swim), and start cranking slowly. The baitswimmer swims your bait through the bubbles exactly where the fish are swimming and hunting. By sticking to this tactic you will stay clear of snagging in the rocks too.

Sardine bait up with the MYDO Shad Trace
Sardine bait up with the MYDO Shad Trace

Get in touch with me Sean using the big old WhatsApp button on the screen somewhere, or +27793269671, or umzimkulu@gmail.com to get your own stash of Mydos.

Sardines and Sightings

Check out our annual Sardine Run Map! Download our app to your phone or device, accept notifications, and you will never miss a single sardine.

Here are the links to existing and past  Sardine Sighting Maps…

2025 Sardine Map

2024 Sardine Map

2023 Sardine Map

2022 Sardine Map

2021 Sardine Map

Channels

Brucifire Surf Retorts – highly entertaining  surf reporting

Master Watermen – news from way down deep

The Sardine News – neva miss a single  sardine

FishBazaruto – 1000 pounds plus

MYDO Tackle Talk – highly technical  sport fishing

Surf Launching Southern Africa – getting out there safely

Water Woes – complain about your municipality

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